In brief
Seven West Media has appointed Chris Jones as Director, Network Sport, a newly created position that he will take up immediately. Jones previously produced the company’s cricket coverage and has worked across sports including AFL, cricket, Olympic Games and tennis. He will report to Chief Content Officer Brook Hall and lead a team that includes several newly appointed sport division heads. Gary O’Keeffe will head AFL and Sport Innovation, Andrew Hore-Lacy will lead Horse Racing, Kirsty Bradmore will head Sport Digital, and Joel Starcevic will lead Cricket. Hall said Jones had contributed to Seven’s sports coverage for many years. Jones said the team would continue to develop its coverage, citing the addition of digital rights for football and cricket and access through 7plus and broadcast.
Key takeaways
- Chris Jones was appointed Director, Network Sport, effective immediately.
- Jones will report to Chief Content Officer Brook Hall and lead Seven’s sport team.
- Gary O’Keeffe, Andrew Hore-Lacy, Kirsty Bradmore and Joel Starcevic received new sport leadership roles.
- Jones cited new digital rights for football and cricket and coverage on 7plus and broadcast.
New heads of AFL, horse racing, cricket and digital announced
July 2, 2024 -- Seven West Media today announced the appointment of Chris Jones to the new role of Director, Network Sport, effective immediately.
Mr Jones was previously Executive Producer of Seven’s cricket coverage. Over the past 20 years, he has worked on AFL, cricket, summer and winter Olympics, US Masters, Australian Open tennis, Australian Open golf and more. In his new role, he will report to Seven’s Chief Content Officer, Brook Hall.
In further appointments, Seven’s AFL Executive Producer, Gary O’Keeffe, has been elevated to the new role of Head of AFL and Sport Innovation; horse racing Executive Producer Andrew Hore-Lacy has been named Head of Horse Racing; motor sport Executive Producer Kirsty Bradmore becomes Head of Sport Digital; and cricket and horse racing Producer Joel Starcevic has been appointed Head of Cricket.
Mr Hall said: “Sport is part of Seven’s DNA and a key reason why we are the mostwatched television and digital network. We have a long and proud history of bringing the best local and international sport to all Australians for free. That continues today, with the AFL, the AFLW, the Brownlow Medal, Test cricket, the BBL, the WBBL, horse racing, Supercars, surfing, the NFL, golf, netball, hockey and much, much more.
“Chris has been an integral part of our sport team for many years, producing some amazing moments and iconic content. I can’t think of anyone better to lead our sport coverage.”
Mr Jones joined Seven in 2000 as a junior reporter. After stints at Nine Network and Thrive PR, he returned to Seven as a Senior Sport Producer in 2009. He was appointed an Executive Producer in 2018.
In his new role, Mr Jones will lead a team that includes Mr O’Keeffe; Mr Hore-Lacy; Ms Bradmore; Mr Starcevic; Executive Producer, Motor Sport, Angela Rampal; Head of Sport Production, Greg Smith; and Head of Sport Production Management, Lisa Peach.
Mr Jones said: “We have assembled a trusted and energetic leadership team who love their sport and will continue to innovate.
“I feel privileged to have worked with and learnt from some of the best in the business and now alongside our entire 7SPORT team, I can’t wait to evolve our coverage.
“We are on the eve of an exciting new era here at Seven with the addition of digital rights for both footy and cricket. This means every single Australian will have access to live and free coverage via 7plus and broadcast. Can’t wait to get stuck in.”
For more information, please contact:
Neil Shoebridge
M: 0417 511 012
E: [email protected]
Andrew Knowles
M: 0449 510 357
E: [email protected]
About Seven West Media
Seven West Media (ASX: SWM) is one of Australia’s most prominent media companies, reaching more than 19 million people a month with a market-leading presence in content production across broadcast television, publishing and digital.
The company owns some of Australia’s most renowned media businesses, including the Seven Network and its affiliate channels 7two, 7mate, 7flix and 7Bravo; the digital platform 7plus; 7NEWS.com.au; The West Australian; The Sunday Times; and The Nightly. The Seven Network is home to Australia’s most loved news, sport and entertainment programming, including 7NEWS, 7NEWS Spotlight, Sunrise, The Morning Show, The Voice, Home and Away, Australian Idol, My Kitchen Rules, SAS Australia, Farmer Wants A Wife, The Chase Australia, Better Homes and Gardens, RFDS, The 1% Club and the TV WEEK Logie Awards. Seven Network is also the broadcast partner of the AFL, Cricket Australia and Supercars.
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At a glance
- Company
- Seven West Media
- Ticker
- ASX: SWM
- Announcement
- Executive
Key figures
- Jones’s sports industry experience
- 20 years
People
- Chris JonesDirector, Network Sport
- Brook HallChief Content Officer
- Gary O’KeeffeHead of AFL and Sport Innovation
- Andrew Hore-LacyHead of Horse Racing
- Kirsty BradmoreHead of Sport Digital
- Joel StarcevicHead of Cricket