HO CHI MINH CITY, December 5, 2024 -- AirAsia expanded its network in Vietnam with the launch of a new direct route from Kota Kinabalu to Ho Chi Minh City today.
Photo Caption: [Third from left] Julinus Jeffery Jimit, Chief Executive Officer of the Sabah Tourism Board, alongside the crew onboard the inaugural flight from Kota Kinabalu to Ho Chi Minh City
The inaugural flight departed from Kota Kinabalu International Airport at 11:45 AM and arrived at Tan Son Nhat International Airport in Ho Chi Minh City at 12:55 PM, with a passenger load of 96% percent. This launch marks the commencement of AirAsia’s 16th international flight operated by AirAsia Malaysia (flight code AK) from Kota Kinabalu.
This new route launch also aligns with Malaysia’s broader tourism goals that include a targeted 27.3 million international tourist arrivals in 2024 and in preparation for Visit Malaysia Year 2026.
The airline’s renewed focus on Vietnam aligns with the country’s ambitious tourism goal of attracting 17-18 million international visitors this year, as it enters its peak season for global arrivals in the final quarter.
Minister of Tourism, Culture and Environment Datuk Seri Christina Liew described the introduction of the Ho Chi Minh City to Kota Kinabalu route as a milestone in strengthening Sabah's air connectivity in Southeast Asia.
At a glance
- Company
- AirAsia
- Announcement
- Expansion
- Location
- Ho Chi Minh City
Key figures
- Inaugural flight passenger load
- 96%
- International flights operated by AirAsia Malaysia from Kota Kinabalu
- 16th
- Malaysia international tourist arrival target for 2024
- 27.3 million
- Vietnam international visitor goal for this year
- 17-18 million
- Weekly flights to and from Vietnam
- 93
- Seats delivered since 2023
- over one million
People
- Julinus Jeffery JimitChief Executive Officer of Sabah Tourism Board
- Datuk Seri Christina LiewMinister of Tourism, Culture and Environment
- Paul CarrollChief Commercial Officer of AirAsia Aviation Group
Products and programs
She said this new connection represents a significant step in efforts to expand Sabah's reach within the ASEAN region. "I commend AirAsia for their commitment to enhancing regional accessibility and supporting Sabah's vision to be a top tourism destination in Southeast Asia," she added.
Julinus Jeffery Jimit, Chief Executive Officer of Sabah Tourism Board said: "We are delighted to welcome this new route, marking a significant milestone for Sabah as a growing must-visit destination in Southeast Asia. Ho Chi Minh City is already well-known among Sabahans, and this new route opens the door for Vietnamese travellers to explore Sabah’s stunning natural landscapes, rich cultural heritage, and growing interest in medical tourism and wellness travel. With this enhanced accessibility, Sabah Tourism Board will intensify efforts to promote this route and showcase the best of Sabah. We extend our gratitude to AirAsia for their support in strengthening regional connectivity and boosting tourism growth between Sabah and Vietnam."
Paul Carroll, Chief Commercial Officer of AirAsia Aviation Group said: “Today’s launch underscores our commitment to strengthening regional connectivity while offering affordable, seamless travel for our guests. Vietnam has consistently been a key market for AirAsia, and this new service from Kota Kinabalu adds another dimension to our network. It not only enhances tourism potential for both Sabah and Vietnam but also supports regional trade and economic growth. We are excited to continue fostering stronger ties between these vibrant destinations.
“These new routes highlight Vietnam’s growing importance to AirAsia as a key market in our network. With its strategic location and increasing demand for affordable travel, Vietnam serves as a vital hub for connecting Asean and beyond, further demonstrating our commitment to the region’s tourism and economic growth.”
AirAsia now operates 93 flights weekly to and from Vietnam, delivering over one million seats since 2023 , further positioning Vietnam as a key connectivity hub for the region.
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In brief
AirAsia has begun direct service between Kota Kinabalu and Ho Chi Minh City, adding a Vietnam connection to its network from Sabah. The inaugural flight left Kota Kinabalu International Airport at 11:45 AM and arrived at Tan Son Nhat International Airport at 12:55 PM, with a reported passenger load of 96%. AirAsia says the route is its 16th international service operated by AirAsia Malaysia from Kota Kinabalu. Company and tourism officials linked the launch to efforts to improve regional access and encourage travel between Sabah and Vietnam. AirAsia also said it operates 93 flights weekly to and from Vietnam and has delivered over one million seats since 2023. The release cited tourism-arrival targets for Malaysia and Vietnam as part of the broader context for the new service.
Key takeaways
- AirAsia launched direct flights between Kota Kinabalu and Ho Chi Minh City.
- The inaugural flight recorded a 96% passenger load, according to the release.
- The service is AirAsia Malaysia’s 16th international flight from Kota Kinabalu.
- AirAsia says it operates 93 weekly flights to and from Vietnam.
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