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QueensPlaza to host Australian-first NBA exhibition

  • 2 min read
  • Vicinity Centres

At a glance

Company
Vicinity Centres
Announcement
Event
Location
Brisbane, Australia

Key figures

Themed sections
20
Signed and authenticated items
over 50
QueensPlaza space
around 1,000 square metres
Tickets sold
5,000 tickets in the first 30-minutes

People

  • Michael Jordan
  • Kobe Bryant
  • Magic Johnson

Products and programs

  • The NBA Exhibition
  • AR photo booth
  • Slam Dunk Selfie booth
  • Infinity Room
  • NBA VR booths

October 17, 2023 -- The NBA exhibition includes a variety of games including reflex testing.Credit: MUSE Marketing and Entertainment

World-famous basketball memorabilia showcasing Michael Jordan, Kobe Bryant, Magic Johnson and hundreds of other NBA icons will be seen for the first time in Australia and the wider Asia Pacific region at the NBA Exhibition at QueensPlaza in November.

In a perfect example of how Vicinity delivers property excellence, the exhibition will attract and excite fans to QueensPlaza by showcasing all things NBA in a truly interactive experience.

The exhibition will provide an interactive experience for fans.
Credit: MUSE Marketing and Entertainment

Combining the NBA’s rich and storied history with the current generation of players, ‘The NBA Exhibition’ will take fans of all ages on a journey of discovery across 20 themed sections where they will experience multi-sensory activations and view a private collection of over 50 autographed and authenticated items.

Fans can test their basketball abilities, measure their vertical jump and reflexes, showcase their shooting skills, and, for opening weekend only, take photos with the authentic and original Larry O’Brien Championship Trophy, which is in Brisbane for the first time in history.

Coming hot on the heels of the popular Art of Banksy exhibition, the NBA exhibition is another headline lease for Vicinity, spread across two levels and covering around 1,000 square metres of QueensPlaza space.

The exhibition is sure to be another drawcard for QueensPlaza and Brisbane CBD with a reported 5,000 tickets sold in the first 30-minutes.

Australian basketball fans are set to experience:

  • Photo opportunities with elite NBA players at the AR photo booth
  • A memorable “dunk” photo at the Slam Dunk Selfie booth
  • The greatest moments of the NBA at the immersive Infinity Room
  • The chance to Measure Up! with the NBA players shoe and hand prints
  • NBA court court experience with NBA VR booths

The exhibition will run 9 November - 8 February with tickets, opening hours, programming updates, and general information available at thenbaexhibition.au

About Vicinity Centres
We are one of Australia's leading retail property groups, who are reimagining the way Australians live, work and play. We own and manage some of the most recognisable and loved retail destinations across Australia and are evolving to transform our portfolio into destinations that offer a broad selection of retail, residential, and office spaces.

For further information contact:

Corporate Communications

[email protected]

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In brief

Vicinity Centres says QueensPlaza in Brisbane will host The NBA Exhibition from 9 November to 8 February. The event will present basketball memorabilia associated with NBA figures including Michael Jordan, Kobe Bryant and Magic Johnson, alongside interactive activities across 20 themed sections. Visitors can try basketball skill challenges, test their reflexes and vertical jump, and use augmented-reality and virtual-reality experiences. The release says the exhibition will display a private collection of more than 50 signed and authenticated items. During opening weekend, visitors can take photos with the Larry O’Brien Championship Trophy. The exhibition will occupy about 1,000 square metres across two levels. Vicinity reports that 5,000 tickets were sold in the first 30 minutes.

Key takeaways

  • The NBA Exhibition is scheduled at QueensPlaza from 9 November to 8 February.
  • The event combines NBA memorabilia with interactive activities across 20 themed sections.
  • A private collection will feature more than 50 signed and authenticated items, according to Vicinity.
  • Opening-weekend visitors can take photos with the Larry O’Brien Championship Trophy.
  • Vicinity reports 5,000 tickets sold in the first 30 minutes.
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