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CapitaLand Sparks Happiness with A Spectacular Balloon Shower at Funan!

  • 2 min read
  • CapitaLand

At a glance

Company
CapitaLand
Announcement
Event
Location
Singapore

Key figures

STAR$ reward codes offered at Funan
1 million
STAR$ rewards offered at the CQ @ Clarke Quay event
1 million STAR$
STAR$ eDeal redemption threshold for dollar-for-dollar matching
5,000 STAR$

People

  • ValeryShopper who participated in the event

Products and programs

  • Pixar Puffy Happiness campaign
  • STAR$ for GOOD donation campaign
  • CapitaStar app

Held in conjunction with CapitaLand’s ongoing ‘Pixar Puffy Happiness’ campaign to spread joyful cheer this June. Be part of the next upcoming whimsical balloon shower at CQ @ Clarke Quay on 19 June, 7.30pm

Singapore, June 1, 2024 -- Ongoing Pixar Puffy Happiness Campaign

It was a whirlwind of colours and excitement at Funan's Level 1 Atrium with the playful cascade of pastel balloons filling the air and raining onto shoppers. This momentous occasion was part of CapitaLand’s ongoing Pixar Puffy Happiness campaign which promises a summer filled with vibrant Pixar-themed displays, pop-up stores, and enticing rewards from now until 30 June.

As part of this campaign, CapitaLand unleashed happiness and positive vibes by enchanting shoppers with its first-ever balloon drop at the Funan Atrium, where a total of 1 million STAR$® reward codes were up for grabs! Lucky shoppers got to witness the magical moment with loved ones, creating unforgettable memories and spreading joy across the community. It was a burst of whimsical colours descended to form a sea of pastel balloons and shoppers also got to dive into the balloon pool for fun snaps.

Building on the success of this magical event, CapitaLand is thrilled to announce a second magical balloon shower at CQ @ Clarke Quay, Fountain Square, on 19 June at 7:30 PM. Happiness will also be cascaded in the form of rewards with a total of 1 million STAR$® up for grabs. 

"I was pretty lucky to be at Funan at that time. It was like stepping into a whimsical wonderland. Balloons filled the air, and the anticipation was thrilling as everyone eagerly counted down for the balloon shower. The atmosphere was incredible, and it was heartwarming to see the smiles and hear laughter all around." said Valery, a delighted shopper who participated in the event.

From now until 30 June 2024, don’t forget to pop by CapitaLand malls around Singapore and be greeted by colourful displays inspired by Pixar characters, alongside Pixar-themed pop-up stores happening at various CapitaLand malls islandwide. For more information on the ongoing campaign, please refer here.

Spread Happiness Through STAR$® for GOOD

The spread of happiness doesn’t stop there! From 17 June to 31 October 2024, give back to the community through the STAR$® for GOOD donation campaign by gifting STAR$® via the CapitaStar app.

For every 5,000 STAR$® eDeal redeemed, CapitaLand Hope Foundation (CHF), the philanthropic arm of CapitaLand Group, will match the contributions dollar-for-dollar, doubling the happiness! The contributions will support Fei Yue Community Services in their efforts to enhance youth mental wellness and facilitate the social integration of youths.

Make your way to CapitaLand malls where happiness awaits with captivating Puffy Happiness decor and a multitude of delightful surprises!

For more information, visit the CapitaLand website at https://capitaland.com/PuffyHappiness. 

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In brief

CapitaLand says its Pixar Puffy Happiness campaign featured a balloon drop at Funan’s Level 1 Atrium, where shoppers could take part in activities and access STAR$ rewards. The campaign includes Pixar-inspired displays, pop-up stores and offers at malls around Singapore through 30 June. A second balloon shower is scheduled for 19 June at Fountain Square, CQ @ Clarke Quay, with STAR$ rewards also available. Separately, CapitaLand’s STAR$ for GOOD donation campaign will run from 17 June to 31 October through the CapitaStar app. For every 5,000 STAR$ eDeal redeemed, CapitaLand Hope Foundation will match contributions dollar-for-dollar, with proceeds supporting Fei Yue Community Services’ work on youth mental wellness and social integration.

Key takeaways

  • CapitaLand held a balloon drop at Funan as part of its Pixar Puffy Happiness campaign.
  • A second balloon shower is planned for 19 June at CQ @ Clarke Quay.
  • Campaign displays, pop-up stores and offers are available at CapitaLand malls around Singapore through 30 June.
  • STAR$ for GOOD contributions will support Fei Yue Community Services’ youth programs.

Earlier from CapitaLand

  1. Bounce Into Happiness at CapitaLand Malls This Summer With ‘Pixar Puffy Happiness’
  2. CapitaLand unveils inaugural Ride The Waves Rhythm Festival alongside a lineup of exciting omnichannel experiences at the Kallang Wave Mall and Singapore Sports Hub
  3. CapitaLand Partners Singapore Tourism Board to Bring CapitaVerse to Singapore Wanderland on Roblox
  4. CapitaLand ushers in the Year of the Dragon with POP MART Lunar New Year celebrations islandwide
  5. 165 fans unbox an epic new record at the Biggest CapitaLand x POP MART Unboxing Bash in Southeast Asia
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