CapitaLand and KITKAT® Thrill Shoppers With a Merry BREAKmas Surprise

This is part of CapitaLand’s ongoing ‘A Carnival of Festive Cheer at CapitaLand Malls’ campaign, showcasing Asia’s first Chocolate and Coffee-themed Christmas Carnival. Magical moments brought to life by Santa, cheerful elves, festive fun, with over 2 Million STAR$® rewards and plenty of KITKAT® Chunky bars given away at Bugis+ on 23 November! Mark your calendar for the next Merry BREAKmas Surprise at SingPost Centre on 4 December, from 6 PM onwards.

Singapore, November 25, 2024 -- There’s More ‘Merry BREAKmas’ Fun Waiting for You!

CapitaLand and Nestlé have been stirring up the festive magic this holiday season with 'A Carnival of Festive Cheer at CapitaLand Malls'—Asia’s first-ever chocolate and coffee-themed Christmas carnival! After a spectacular grand launch event at Plaza Singapura on 5 November, the Carnival of Cheer installation has now made its way to Bugis+ until 1 December, bringing a host of thrilling activities including coffee tasting experiences, carnival games and, most importantly, one-of-a-kind surprises that will leave shoppers in awe!

Merry BREAKmas Snap-tacular Surprise at Bugis+

This lively Saturday afternoon, filled with the buzz of shoppers and the sparkle of holiday decorations, visitors were swept away by a magical and whimsical surprise at the Bugis+ Carnival of Cheer installation. True to the spirit of BREAKmas, CapitaLand rewarded one lucky shopper who took a BREAK MOMENT with KITKAT® Santa on the KITKAT® bench.

The magic unfolded further as cheerful elves, holding red and gold balloons, made a captivating entrance, delighting shoppers of all ages. In a moment of pure holiday magic, Santa himself appeared and presented the winner with an incredible grand prize—a staggering 1 Million STAR$® and a dazzling, life-sized KITKAT® Santa Surprise Box filled with KITKAT® Christmas Chocolates inside.

“What a crazy surprise for 2024! Honestly, I just wanted to take a break and snap a cute photo with the KITKAT® Santa, but I was completely taken aback when a group of elves and Santa surrounded me with balloons. I could really feel the festive spirit, and I’m so glad I could be a part of this magical moment,” said Alexis, the lucky shopper who won the grand prize of 1 Million STAR$®.

The day was made even more flavourful and exciting as Santa’s playful Elves spread the holiday cheer by handing out scrumptious KITKAT® Chunky bars to shoppers at Bugis+. And the fun didn’t stop there! Each bar came with a special bonus—reward codes offering STAR$® that could be redeemed through the CapitaStar App. With a whooping 1 Million STAR$® up for grabs, the thrill was truly off the charts!

This surprise activation was thoughtfully designed to encourage the community to take a well-deserved BREAK this festive season to spend time with their loved ones, share laughter and embrace togetherness, as well as create joyful memories at CapitaLand malls in an unforgettable way.

"It’s such an amazing surprise, and it’s great to see so many people here enjoying the celebration. The festive decorations are amazing, and the treat is wonderful—really fun and very creative!" said Jus, a delighted shopper who joined the celebration"

The Next Merry BREAKmas Surprise Is Coming at SingPost Centre – Make Sure You Don’t Miss It!

Building on the excitement of the surprise, CapitaLand is thrilled to unveil the next Merry BREAKmas Surprise, which will be happening at SingPost Centre! Join us on 4 December from 6 PM onwards for an unforgettable evening of holiday cheer. Jingle all the way to SingPost Centre with your loved ones and treat yourself to delicious KITKAT® Chunky bars with a total of 1 Million STAR$® to be given away! Plus, don’t forget to take a festive BREAK MOMENT at the iconic KITKAT® bench—and who knows, you could be the lucky one walking away with another 1 Million STAR$® just for YOU!

Adding an extra dose of festive cheer to the celebration, CapitaLand and KITKAT® are bringing more surprises that will make this holiday season one to cherish!

From 2 to 31 December 2024, get ready to be whisked away to the immersive, magical KITKAT® ‘Kabin’—the first-ever of its kind in Singapore! Join our friendly KITKAT® Santa as he takes you on an exciting augmented reality adventure, where you can unlock exclusive prizes and compete for over 170,000 STAR$® in rewards! 

Looking for Insta-worthy moments this Christmas? Head over to any of the 17 CapitaLand malls from now until 31 December 2024, where you will discover a delightful range of chocolate and coffee-themed festive decorations, including a charming Ferris wheel, a playful rotating carousel, and of course, the jolly KITKAT® Santa. 

And if you are on the hunt for the perfect Christmas gift to spread some festive cheer to your loved ones, KITKAT® has you covered with their exciting holiday range! Choose from the KITKAT® Advent Calendar, the KITKAT® Christmas Gift Set, and the KITKAT® Santa Icons Sharebag, all available at supermarkets in CapitaLand malls. 

For more information, please visit https://www.capitaland.com/carnival-of-festive-cheer. 

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