At a glance
- Company
- Yayasan PETRONAS
- Location
- Kuantan, Pahang, Malaysia
Key figures
- Expected beneficiaries
- over 4,950
People
- Sabariah SaidanPahang State Exco of Welfare
- Wan Rosdy Wan IsmailPahang Chief Minister
- Ahmad ShazleeHead of PETRONAS East Coast Region
- Shariah Nelly FrancisCEO of Yayasan PETRONAS
Products and programs
KUANTAN, March 27, 2024 -- As Hari Raya Aidilfitri approaches, Yayasan PETRONAS has resumed its Uplifting Lives Festive (ULF) initiative, aimed at creating a meaningful Raya celebration and spreading festive joy for the underprivileged communities. This programme anticipates reaching over 4,950 beneficiaries across Malaysia this year, with the national launch event held in Kuantan, Pahang.
Sabariah Saidan, Pahang State Exco of Welfare (left), Wan Rosdy Wan Ismail, Pahang Chief Minister (centre) officiating the national launch event of the Uplifiting Lives Aidilfitri with Ahmad Shazlee, Head of PETRONAS East Coast Region (second left).
Beginning on March 19, Yayasan PETRONAS, in collaboration with the Welfare Department and PETRONAS’ regional offices, distributed essential food items to families in need nationwide. The essential food items include glutinous rice, rendang paste, coconut milk, and Raya cookies. The Raya cookie hampers have been specially prepared by entrepreneurs participating in the MEKAR (Memampankan Ekonomi Asas Rakyat) Program under Yayasan PETRONAS.
Shariah Nelly Francis, CEO of Yayasan PETRONAS shared, “Hari Raya Aidilfitri, represents a time of joy, gratitude, and togetherness. Through our Uplifting Lives Festive Programme, we seek to share the joy of the occasion with the community, reaffirming our commitment to uplifting communities across the nation. This event holds great significance for us as it strengthens our connections and spreads joy to everyone during this festive season.”
The Uplifting Lives programme is an integral part of Yayasan PETRONAS’ community well-being and development strategy. This initiative is in harmony with the PETRONAS Sustainability Agenda and aligns with the United Nations’ Sustainable Development Goals.
Issued by:
Yayasan PETRONAS
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Questions around this news
What is the Uplifting Lives Festive initiative?
The Uplifting Lives Festive initiative is a seasonal programme that shares food and festive items with communities in need around Hari Raya Aidilfitri. In 2024, it resumed with a national launch in Kuantan, Pahang. The release describes the initiative as part of the foundation’s broader community well-being and development strategy.
Who is the initiative intended to reach?
The programme is intended for underprivileged communities across Malaysia. The release says it anticipated reaching over 4,950 beneficiaries in 2024. Yayasan PETRONAS worked with the Welfare Department and PETRONAS regional offices to distribute items to families in need nationwide.
How did the MEKAR programme relate to the festive initiative?
Entrepreneurs taking part in the MEKAR programme prepared the Raya cookie hampers distributed through the initiative. The release identifies MEKAR as a programme under Yayasan PETRONAS, but does not describe its participation requirements or the specific support offered to entrepreneurs.
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- Yayasan PETRONAS’ Uplifting Lives contribution spreads joy across the Nation this Deepavali
- Program Duta Guru 2023 National Symposium — Building Future Proof STEM Problem Solvers
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