At a glance
- Company
- JD Health
- Announcement
- Product
- Location
- China
Key figures
- Donated health supplies
- over 1,000 pieces
- China population aged 60 and above in 2022
- 280 million
- Older adults preferring home care
- 90%
- Family Doctor consultations
- 24/7
People
- Xiao LeGen Z JD app user
Products and programs
January 31, 2024 -- JD Health has recently unveiled an elderly care channel on its app, aiming to establish a comprehensive platform catering to various healthcare needs for China’s aging population. This initiative is integral to JD Health’s goal of becoming the first portal for online health consumption.
The specialized channel is designed to offer a broad range of services, addressing eight critical aspects of elderly care. These include health monitoring equipment, daily living and nursing, assistance products for mobility and personal care, physiotherapy and traditional Chinese medicine treatments, smart technology products tailored for the elderly, nutritional supplements and foods, medications for chronic illnesses, and home-visiting nursing care. This comprehensive approach reflects JD Health’s commitment to meeting the multifaceted needs of the elderly community.
A cornerstone of this initiative is the integration of JD Health’s “Family Doctor” program within the elderly care channel. This innovative program offers 24/7 health consultations, year-round health monitoring, and personalized advice for managing health and wellness.
JDHealth has gone a step further to ensure usability and accessibility for senior citizens by offering services such as doorstep installation of nursing beds and hearing aid fittings, ensuring that the challenges often faced by the elderly in using these products are comprehensively addressed.
The launch of the elderly care channel coincides with the approaching Chinese New Year, a time when tradition encourages showing respect and love to parents and the elderly.
In response to JD’s recent initiative promoting the distribution of essential goods to underprivileged areas, Xiao Le, a Gen Z user of JD’s app expressed a wish in JD’s app to provide respiratory relief products to a nursing home on the outskirts of Beijing, a place where she had volunteered previously. JD Health promptly teamed up with brands and charity organizations, donating over 1,000 pieces of nebulizers, oxygen concentrators, ventilators, blood pressure monitors, blood oximeters, heating patches, “JD Family Doctor” smart speakers, and other health supplies, as well as mobile phones for the elderly at the nursing home.
According to 2022 statistics from China’s Ministry of Civil Affairs, the country’s population aged 60 and above has reached 280 million, with 90% of the elderly preferring home care. This represents a significant opportunity within the silver economy, one that JD Health is strategically positioned to lead and serve.
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In brief
JD Health says it has launched an elderly care channel in its app, bringing together products and services for older adults in China. The offering covers areas such as health monitoring, daily care, mobility assistance, traditional Chinese medicine, nutrition, chronic illness medications and home nursing. It also incorporates the company’s Family Doctor program, which provides around-the-clock consultations, ongoing health monitoring and tailored guidance. JD Health says it has arranged services including home installation of nursing beds and hearing aid fittings. Separately, the company and partner brands and charities donated more than 1,000 health supplies and mobile phones to a nursing home near Beijing, following a user’s request. The release cites government statistics reporting 280 million people in China aged 60 or older in 2022, and says 90% of older adults prefer home care.
Key takeaways
- JD Health introduced an app channel focused on healthcare products and services for older adults.
- The channel includes the Family Doctor program, with 24/7 consultations and year-round monitoring, according to the company.
- JD Health and partners donated more than 1,000 health supplies and mobile phones to a nursing home near Beijing.
- The release cites 2022 figures showing 280 million people in China aged 60 and above, with 90% preferring home care.
