In brief
Geely Auto Group says its Geely Auto brand has entered the Canadian market and is setting up local operations, including a retail and service network. The company plans to introduce its first vehicles to Canadian consumers in 2027, with further details on models, locations, pricing and availability to come as it approaches launch. Geely Auto Canada managing director Bryan Wu described the move as part of the brand’s international growth and said the company intends to build local partnerships and customer support. Geely Auto Group reported global sales of more than 3.02 million vehicles in 2025, including nearly 1.69 million electrified vehicles, and sales of over 2.23 million from January through September 2026. The release also notes that Geely Auto Group brands operate in more than 100 countries and regions.
Key takeaways
- Geely Auto says it has officially entered Canada and is beginning to establish local operations.
- The brand plans to bring its first vehicles to Canadian consumers in 2027.
- Geely Auto Canada is developing a local retail and service network with partners.
- Geely Auto Group reported more than 3.02 million global vehicle sales in 2025.
Global automotive brand establishes Canadian presence ahead of introducing its first vehicles in 2027
Toronto, Ontario, Canada, October 11, 2026 -- Geely Auto Group announce that its global mainstream brand, Geely Auto has officially made its entry into the Canadian market, marking the next chapter in brand’s international expansion.
The brand has begun establishing local operations and developing a retail and service network ahead of introduction of their first vehicles to Canadian consumers in 2027.
The brand enters Canada backed by global capabilities in vehicle engineering, safety, electrification, intelligent technology and advanced manufacturing under Geely Auto Group. In 2025, Geely Auto Group sold more than 3.02 million vehicles globally, including nearly 1.69 million electrified vehicles. From January to September 2026, the Group sold over 2.23 million vehicles.
A selection of models from Geely Auto’s global vehicle portfolio.
“Canada represents an important next step in Geely Auto’s international growth,” said Mr. Bryan Wu, MD of Geely Auto Canada. “We are entering this market with a long-term commitment, bringing our global technology and engineering capabilities to Canadian drivers while building strong local partnerships and the support customers need to feel confident in choosing Geely. We know that trust is earned over time, and we are committed to earning it here.”
Building Geely for Canada
Geely Auto Canada is building its presence in Canada by bringing together Geely Auto Group’s global capabilities, local market expertise and a customer experience designed around the needs of Canadian drivers.
Central to that brand’s future success in the market is the development of a Canadian retail and service network with highly trusted and experienced partners who understand their local communities and can support customers throughout the ownership journey.
Global Scale. Local Commitment.
Geely Auto Group brand vehicles including Geely Auto, Zeekr, and Lynk & Co are currently on the road in more than 100 countries and regions worldwide, supported by an international engineering and design network focused on research and development, electrification, product development, and next-generation technologies for global users.
Geely Safety Centre in Ningbo, China—the world’s largest automotive safety testing facility.
Geely Auto Canada will share additional information about its first Canadian vehicles, retail and service locations, pricing and availability as the company progresses toward commercial launch in 2027. Consumers and media can follow that journey at the newly launched official Canadian website, www.geely.ca, which will serve as the dedicated source for Geely Canada news, vehicle information and updates on its growing local network.
About Geely Auto Group
Geely Auto Group is a leading global automotive company headquartered in Hangzhou, China. Part of Zhejiang Geely Holding Group, Geely Auto Group develops and manufactures passenger vehicles under the Geely, Lynk & Co, and Zeekr brands.
With a strong focus on technology innovation, electrification, and sustainable mobility, Geely Auto Group operates world-class R&D centers and manufacturing facilities across China, Europe, and key international markets. The Group is committed to delivering safe, high-quality, and intelligent vehicles enabled by advanced technologies such as hybrid powertrains, full-electric architectures, smart connectivity, and autonomous driving systems.
As a global company, Geely Auto Group continues to expand its international presence through strategic partnerships, localized operations, and industry-leading platforms. Geely strives to create mobility solutions that are greener, smarter, and more accessible, driving forward the future of sustainable transportation.
Contact Info:
Name: Janet Chen
Email: Send Email
Organization: Geely Automobile Holdings (HangZhou) Co.Ltd
Website: http://global.geely.com
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Questions around this news
When will Geely Auto introduce its first vehicles in Canada?
Geely Auto says it plans to introduce its first vehicles to Canadian consumers in 2027. The company is preparing for that launch by establishing local operations and developing a retail and service network. It says it will share more information about Canadian models, locations, pricing and availability as it moves toward the commercial launch.
What is Geely Auto planning to build in Canada before its vehicle launch?
Geely Auto Canada is working to establish local operations and create a retail and service network with partners familiar with their communities. The company says the network is intended to support customers throughout vehicle ownership. It has not yet announced specific Canadian retail or service locations; further information is expected as the launch approaches.
What does a vehicle retail and service network do?
A retail and service network connects customers with places to learn about, purchase or lease vehicles and obtain maintenance or repairs. It may include dealerships, service centers and other customer support channels. The structure and services can differ by market and by the arrangements a vehicle company makes with local partners.
What does electrification mean in the automotive industry?
Automotive electrification refers to using electric power in a vehicle’s propulsion system. It includes fully electric vehicles as well as hybrid designs that combine electric motors with other power sources. The term describes a range of technologies rather than one specific vehicle type or configuration.
