Questions around this news
What is Fujifilm’s new global Purpose?
The new Purpose is “Giving our world more smiles.” The company says it reflects an ambition to bring together varied ideas, distinctive capabilities and talented people to make a positive difference. It also frames the group’s shared aspiration and its employees’ role in pursuing sustainable growth.
Why did Fujifilm announce its Purpose in January 2024?
The announcement was made on January 22, 2024, alongside celebrations of the company’s 90th anniversary, which fell on January 20. The release links the new Purpose to the milestone and describes it as a statement of the group’s aims as it moves forward.
Which business areas does Fujifilm operate in?
The release identifies healthcare, materials, business innovation and imaging as the group’s business areas. It says the company has developed into a multinational organization working across these varied fields, and describes using its technologies and workforce to address social issues through its businesses.
What does sustainable growth mean for a company?
Sustainable growth generally refers to expanding a business in a way that can continue over time, while considering its effects on people, the environment and economic performance. The meaning and priorities can vary by organization; the term alone does not specify particular targets or actions.
Launch Coincides with Fujifilm’s 90th Anniversary Celebration
TOKYO, January 22, 2024 -- FUJIFILM Holdings Corporation (President and CEO, Representative Director: Teiichi Goto) today announces the Company’s new global Purpose, "Giving our world more smiles,” which underscores the Company’s commitment to bring diverse ideas, unique capabilities, and extraordinary people together to change the world.
The launch of the new global Purpose coincides with the celebration of Fujifilm’s 90th anniversary on January 20, 2024. Over the past 90 years, Fujifilm has transformed into a global, multi-national company that innovates in a diverse range of businesses: healthcare, materials, business innovation, and imaging.
Since its foundation, Fujifilm has been dedicated to providing products and services based on its advanced and proprietary technologies to bring smiles to people's faces. In achieving sustainable growth for the Fujifilm Group, and with our employees as the driving force, we will propel the Group toward realizing the Purpose as an embodiment of our shared aspiration.
“We will continue to embrace the challenge of learning from the past to shape the future.” said Teiichi Goto, president and CEO, representative director of FUJIFILM Holdings Corporation. “By combining the Fujifilm Group’s strengths in technology and the wisdom of our diverse and talented workforce, we will contribute to solving social issues through all of our businesses, as we bring smiles to so many around the world.”
Fujifilm Group 90th Anniversary Special Site
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At a glance
- Company
- FUJIFILM Holdings Corporation
- Location
- Tokyo, Japan
Key figures
- Anniversary
- 90th
People
- Teiichi GotoPresident and CEO, Representative Director
