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EVT Hotels & Resorts and Oscars Group partner on new luxury hotel in Brisbane, ‘Ivory Lane’

  • 2 min read
  • EVT Hotels & Resorts

February 10, 2025 -- EVT Hotels & Resorts has signed a new service agreement with Oscars Group for the formally known Oakwood Brisbane, which will be rebranded as Ivory Lane Brisbane upon completion of an extensive refurbishment and transformation.

Scheduled to open in August, the luxury lifestyle hotel will set a new standard for hospitality in Brisbane, offering 186 redesigned rooms, complemented by an array of contemporary food and beverage options and recreational facilities. 

Located in Fortitude Valley, the property has stunning views of the Brisbane River, only a two-minute walk from the renowned Howard Smith Wharves, and a short walk or drive to the CBD. 

Ivory Lane Brisbane marks the first collaboration between EVT and Oscars Group and brings the hotel into EVT’s Hotels & Resorts collection. 

At a glance

Company
EVT Hotels & Resorts
Announcement
Partnership
Location
Fortitude Valley, Brisbane

Key figures

Redesigned rooms
186
Scheduled opening
August
Bookings available
mid-2025

People

  • Norman ArundelDirector of EVT Hotels & Resorts
  • Damien CameronCEO of Oscars Group

Products and programs

  • Ivory Lane Brisbane
  • Oakwood Brisbane

Norman Arundel, Director of EVT Hotels & Resorts, expressed his enthusiasm about the new venture, “We are incredibly excited to partner with Oscars Group on Ivory Lane, which will undoubtedly become a premier destination in Brisbane. EVT’s commitment to excellence and driving guest loyalty aligns perfectly with the vision for this luxurious hotel. We look forward to delivering strong occupancy for the property, supporting a world-class stay.” 

Damien Cameron, CEO of Oscars Group echoed these sentiments, “Partnering with EVT represents a significant milestone for us. Their expertise and reputation in the hotel sector make them the ideal choice to bring our vision for Ivory Lane Brisbane to life. As owner operators, we are confident that their involvement will elevate the hotel to new heights, particularly through their established loyalty platform.” 

Ivory Lane Brisbane is located at 15 Ivory Lane, Brisbane, and promises to deliver an exceptional guest experience with its thoughtfully designed rooms, diverse dining options, and a suite of recreational amenities. 

Bookings will be available from mid-2025. 

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In brief

EVT Hotels & Resorts has entered a service agreement with Oscars Group for a Brisbane property previously known as Oakwood Brisbane. After refurbishment and a redesign, the hotel is to operate as Ivory Lane Brisbane and join EVT’s hotel collection. The 186-room property in Fortitude Valley is scheduled to open in August, with bookings expected to become available from mid-2025. Plans include food and beverage offerings and recreational facilities. The agreement marks the first collaboration between the two companies. EVT Director Norman Arundel and Oscars Group CEO Damien Cameron said their organizations see the partnership as a way to bring the hotel’s vision to fruition, with EVT’s hotel-sector experience and loyalty platform among the cited contributions.

Key takeaways

  • EVT Hotels & Resorts signed a service agreement with Oscars Group for the Brisbane hotel.
  • The former Oakwood Brisbane is to be refurbished and renamed Ivory Lane Brisbane.
  • The property has 186 rooms and is scheduled to open in August.
  • Bookings are expected to be available from mid-2025.

Earlier from EVT Hotels & Resorts

  1. EVT Unveils Rydges Australia Square, after Hotel Refurbishment
  2. EVT Hotels & Resorts Celebrate Big Wins for QT at the Hotel Management Industry Awards
  3. EVT Introduces New Boutique Hotel Collection, Ode Hotels
  4. EVT announces the first QT Hotel in Asia
  5. Boutique Brisbane Hotel joins EVT Hotels & Resorts, furthering Invictus partnership
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