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Ampol inks naming-rights extension, enters 20-year Partnership with Triple Eight

  • 2 min read
  • Triple Eight Race Engineering

August 14, 2024 -- Triple Eight Race Engineering is excited to announce co-naming rights partner, Ampol, has committed to the team by inking a further three-year partnership extension. Alongside Red Bull as co-naming rights partner of Red Bull Ampol Racing, the renewal will see the partnership celebrate 20 years in 2025.

Ampol has been Triple Eight’s longest-standing partner, first signing with the team in October 2005 and have since played a significant supporting role in every single championship success. They were naming-rights partners of the team’s third supercar in 2016 and 2017 piloted by Craig Lowndes, before returning as naming-rights partners at the beginning of 2021. 

Triple Eight welcomes the extended partnership with Ampol, and is committed to delivering the best possible results, both on and off the track.

Jamie Whincup, Managing Director, Triple Eight Race Engineering:

“Triple Eight’s relationship with Ampol began back at Bathurst in 2005, and to this day it remains the team’s longest standing partnership. To think we’ll be entering our 20th year together in 2025 is remarkable.

At a glance

Company
Triple Eight Race Engineering
Announcement
Partnership

Key figures

Partnership extension
three-year
Partnership milestone
20 years in 2025
Agreement term
until at least the end of the 2027 Supercars Championship season
Bathurst 1000 wins cited by Triple Eight
ten
Drivers’ Championships cited by Triple Eight
ten
Teams’ Championships cited by Triple Eight
eleven

People

  • Jamie WhincupManaging Director, Triple Eight Race Engineering
  • Matt HallidayManaging Director & CEO, Ampol Australia

Products and programs

  • Amplify Premium Fuels

“It’s been one hell of a ride over that time, sharing ten Bathurst 1000 wins, ten Drivers’ Championships and eleven Teams’ Championships – it’s incredible to reflect on the success we’ve shared over this period. We share a mutual passion for motorsport and fueling the next generation of talent, a synergy that has seen us field the youngest driver pairing on the Supercars grid. 

“The entire Triple Eight team are pumped to have Ampol continue their co-naming rights partnership, alongside Red Bull, and we look forward to charge into an exciting future together.”

Matt Halliday, Managing Director & CEO, Ampol Australia:

"We are excited to announce the extension of Ampol's co-naming rights partnership with Triple Eight Race Engineering, until at least the end of the 2027 Supercars Championship season. 

"For almost two decades, we have been proud to be the official fuel partner of Red Bull Ampol Racing. Our Amplify Premium Fuels range is uniquely formulated to ensure peak performance and our partnership with the Triple Eight team captures and celebrates our continued commitment to deliver the world’s best fuels technologies and high performance for all customers.

“The team is currently firing on all cylinders, on and off the track, and we're proud to be a part of a team that will undoubtedly enjoy ongoing success over the coming years. 

"Sport has an incredible ability to bring thousands of communities across Australia together, and this partnership is further testament to Ampol's ongoing support of this shared passion."

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Questions around this news

  1. How long is Ampol’s partnership extension with Triple Eight?

    The release says Ampol has committed to a further three-year extension and describes the agreement as lasting until at least the end of the 2027 Supercars Championship season. It also says the partnership is expected to mark 20 years in 2025. The renewal continues Ampol’s co-naming rights role alongside Red Bull.

  2. How long have Ampol and Triple Eight been partners?

    According to the release, Ampol first signed with Triple Eight in October 2005 and is the team’s longest-standing partner. The relationship began at Bathurst, and the two organizations were set to enter their 20th year together in 2025. The release also notes that Ampol has held naming-rights roles in several seasons.

  3. What does a co-naming rights partnership mean in motorsport?

    A co-naming rights partnership is a sponsorship arrangement in which more than one partner is included in the official name used for a team or related racing entry. The arrangement can provide prominent visibility in event coverage and promotional material. The exact naming, branding placements and sponsor benefits depend on the agreement.

  4. What is the difference between a Drivers’ Championship and a Teams’ Championship?

    A Drivers’ Championship recognizes an individual driver’s performance over a racing season, typically using results from multiple events. A Teams’ Championship recognizes team performance, usually based on results earned by its entries. The rules for scoring and eligibility vary by competition, so the two titles can reflect different measures of success.

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