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Ampol Footprint to Expand as EG Australia Acquistion Completes

  • 2 min read
  • Ampol

At a glance

Company
Ampol
Announcement
Acquisition
Location
Australia

Key figures

Combined company-owned and operated sites
approximately 1,100
Current U-GO network
46 sites
U-GO network target
170
U-GO expansion timeframe
over the next two years
Sites to be divested
41 sites

People

  • Matt HallidayCEO and Managing Director

Products and programs

  • Ampol Foodary
  • U-GO
  • Woolworths Everyday Rewards
  • AmpCharge

July 4, 2026 -- Ampol's acquisition of EG Australia has formally completed, marking a significant step forward in strengthening Ampol's position as a leading Australian transport energy provider.

With a demonstrated capability of powering better journeys for customers, Ampol is now uniquely placed to leverage its position as a known and trusted brand to approximately 1,100 company-owned and operated sites nationally.

The acquisition will provide customers with greater choice through the expansion of the Ampol Foodary convenience retail network, accelerated roll out of the value-oriented U-GO format, while providing Ampol greater flexibility to tailor its offering by location and expand the Woolworths Everyday Rewards program.

Ampol's convenient pay-at-the-pump U-GO network will increase from 46 sites to 170 over the next two years. U-GO is currently available in every Australian state and offers customers a quick and affordable way to refuel.

CEO and Managing Director, Matt Halliday reiterated the acquisition was a logical and strategically aligned growth opportunity for Ampol given the longstanding brand licensing and fuel supply relationship with EG Australia.

"As an Australian-owned company that’s been keeping Australians moving for over 100 years, we understand our customers and what matters to them," Halliday said.

"A larger, combined network of 1,100 sites will provide us the opportunity to better serve and tailor to the needs of more Australians – from on-the-go sustenance at Ampol Foodary; to quality fuel at great value through our U-GO offering.

"This greater footprint will also provide a vital opportunity to install AmpCharge public charging infrastructure across more forecourts, in lockstep with the uptake of electric vehicles."

Ampol will divest 41 sites as part of the ACCC approval. The ACCC has approved Dib Group (trading as Metro Petroleum) as the purchaser of these sites following a competitive process.

For further information, please contact: 

[email protected] 

Source: https://news.marketersmedia.com/ampol-footprint-to-expand-as-eg-australia-acquistion-completes/89196922

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In brief

Ampol says its purchase of EG Australia has formally closed, expanding its presence to approximately 1,100 company-operated locations across Australia. The company plans to grow its Ampol Foodary convenience offer, extend the value-focused U-GO format and broaden access to Woolworths Everyday Rewards. Ampol says its pay-at-the-pump U-GO network is set to rise from 46 locations to 170 over the next two years. CEO and Managing Director Matt Halliday said the combined network could help the company adapt its offering to local customers and support wider deployment of AmpCharge public charging equipment. As required by the ACCC approval, Ampol will sell 41 locations to Dib Group, which trades as Metro Petroleum.

Key takeaways

  • Ampol has completed its acquisition of EG Australia, bringing its network to approximately 1,100 sites nationally.
  • The company plans to increase U-GO locations from 46 to 170 over the next two years.
  • Ampol intends to expand Foodary, U-GO, Everyday Rewards and public charging opportunities across its network.
  • Ampol will divest 41 sites to Dib Group, trading as Metro Petroleum, under ACCC approval.

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  4. Ampol Energy Flicks on the Switch in New South Wales
  5. Deserving Surf Life Saving clubs win Ampol IRB Hull giveaway
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